Alessia Dibello

Creation of social content, posts, stories, advertising campaigns, sponsored. Creation of an editorial plan.

• Managed multiple social media platforms, ensuring a consistent brand voice and message.
• Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
• Analyzed performance metrics to identify areas for improvement and optimize social media campaigns.
• Reviewed marketing materials and documents for brand accuracy and trending design.
• Collaborated with other departments to develop integrated branding and public relations strategies.
• Created and implemented systems and processes for monitoring media coverage.
• Led crisis communications and media relations activities in response to challenging situations.

STAGE:

• Managed multiple social media platforms, ensuring a consistent brand voice and message.
• Boosted engagement rates with the creation of compelling and visually appealing content.
• Optimized posting schedules based on platform-specific analytics to maximize content visibility.
• Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
• Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
• Managed editorial calendars and rescheduled PR events and meetings.

STAGE:

Social Content Creator (stories & posts) in the industry Of Fashion and Fashion. Obtained the first real approach to analysing social platforms (IG, TikTok, Meta GROUP)

• Managed multiple social media platforms, ensuring a consistent brand voice and message.
• Implemented content calendar to ensure timely and organized posting across all channels.
• Monitored social media trends to keep brand's content relevant and engaging.
• Designed and executed social media training program for new hires, ensuring high-quality content production.
• Coordinated with marketing team to align social media strategy with overall marketing objectives.
• Led team of social media specialists, fostering collaborative and creative work environment.
• Improved online community sentiment by implementing proactive customer service approach on social media.
• Analyzed competitor social media activities to identify opportunities for brand differentiation.
• Prepared RFP and RFQ responses for new business pitches and presentations.