Summary
Overview
Work History
Education
Skills
Hobbies
Languages
Work Preference
Software
Timeline
Generic
Barbara Arlati

Barbara Arlati

Alzate Brianza,Como

Summary

Detailed E-Commerce Manager with 4 years of hands-on experience overseeing online sales and presence of web companies. Skillful in troubleshooting online website issues, tracking website functionality, and organizing promotions. Results-oriented professional possessing great grasp of web marketing and web analytics paired with thorough knowledge of SEO.

Overview

17
17
years of professional experience

Work History

E-Commerce Manager

Ciboplus Srl
10.2020 - 11.2023
  • Optimized e-commerce fulfillment strategy to minimize costs while maximizing profits and customer satisfaction.
  • Customized e-commerce platforms by building new products, designing landing pages and integrating new vendors and apps to further enhance website UI and UX.
  • Resolved problems, improved operations and provided exceptional service.
  • Provided professional services and support in a dynamic work environment.
  • Incorporated e-commerce objectives in social media platform management.
  • Tracked consumer behavior, content management and weight of purchase to develop robust customer acquisition and retention programs.
  • Developed and executed e-commerce positioning, values, tone of voice and design elements to bring value and convenience to customers.
  • Compiled and analyzed data to determine approaches to improve sales and performance.
  • Communicated product quality and market comparisons by creating sales presentations.
  • Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
  • Built relationships with customers and community to establish long-term business growth.
  • Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.

Web Content Editor Stage

Tuttogratis
01.2007 - 07.2007
  • Prepared, rewrote, and edited pieces to improve readability and impact.
  • Posted and promoted articles on social media platforms to engage target audience.
  • Selected relevant images to accompany content for maximum impact.
  • Utilized SEO techniques to optimize content for search engine rankings.
  • Wrote and created content for various topics and mediums.
  • Set layouts and selected photos for stories to boost readership.

Education

No Degree - E-commerce Manager

E-Commerce School
Milan, Italy
2022

No Degree - Design

IED
Milan, Italy

High School Diploma -

Liceo Classico San Carlo
Milan, Italy
1997

Skills

  • Order Fulfillment
  • Sales strategy development
  • Product Management
  • Specification Writing
  • Website optimization
  • Competitor Analysis
  • Google Analytics
  • Search Engine Optimization
  • Online Advertising
  • Market Trend Analysis
  • Marketing Strategy Development
  • Customer Service
  • Google Adwords

Hobbies

I like reading and writing. I love dogs and I'm a quite good golf player (my hcp is around 1).

Languages

Italian
Bilingual or Proficient (C2)
English
Intermediate (B1)

Work Preference

Work Location

Remote

Important To Me

Flexible work hours

Software

Canva

Shopify

Word

Photoshop

Wordpress

Timeline

E-Commerce Manager

Ciboplus Srl
10.2020 - 11.2023

Web Content Editor Stage

Tuttogratis
01.2007 - 07.2007

No Degree - E-commerce Manager

E-Commerce School

No Degree - Design

IED

High School Diploma -

Liceo Classico San Carlo

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Barbara Arlati