Chiara Capponi
Roma
Profilo professionale
I am a Senior Project Manager with over 15 years of experience in the cultural, events, and venue management. I started my career in communication at MAXXI – National Museum of 21st Century Arts, where I developed a strong background in cultural project management, working within high-level institutional environments.
During my career, I have managed multidisciplinary projects, coordinating different teams — including creative, technical, operational, and commercial professionals — and overseeing timelines, budgets, resources, and relationships with public and private stakeholders. This experience has allowed me to work on major events, cultural productions, and corporate projects in dynamic and high-visibility contexts.
Currently, I work at Urban Value by Ninetynine, a company specializing in integrated real estate marketing projects aimed at the temporary
reactivation of underutilized properties.
As a Location and Event Manager, I am responsible for venue management, B2B promotion, client relations, calendar coordination, and budget oversight.
Panoramica
8
8
years of professional experience
Esperienza lavorativa
Senior Project and Location Manager
Urban Value by Ninetynine Srl
Roma
03.2017
The company specializes in marketing strategies for temporary urban regeneration — an innovative approach focused on revitalizing large, disused properties.
Website: www.urbanvalue.it | www.ninetynine.biz
I am in charge of promoting, managing, and renting out these unique venues for international events and exhibitions.
This includes overseeing all aspects of space activation — from positioning and media planning to client acquisition and coordination — and ensuring the successful execution of high-profile events such as product launches, corporate functions, art exhibitions, film and TV productions, and cultural festivals.
Main Responsibilities:
- Management of relationships with public and private property owners
- Project budget management
- Project team setup and coordination (suppliers, partners, support staff)
- Venue promotion (Media Plan & PR)
- Pricing strategy
- Client management from initial quote to event execution
- Supervision of suppliers for maintenance and operations
- Periodic reporting and financial tracking
- Website management and digital team coordination
Managed Venues:
- Guido Reni District – Palazzo degli Esami (owned by CDP) – Galleria Nazionale d'Arte Moderna e Contemporanea (owned by MiBACT) – Former ATAC depots: PratiBus District and Ragusa Off (winners of the Best Location Award 2020) – Spazio Vittoria (private University ) - Forte! Trionfale Urban Factory
Key Clients:
- Deloitte, Gucci, Assoporti, Fendi, Range Rover Italia, Vinoforum, RAI, Open Fiber, Enel, Altaroma, Fandango, Sky Arte, Palazzi&Gas, Gruppo Peroni, G2, Havas, MCM, Netflix, Postology.
Exhibition and Event Manager
Ninetynine Srl
Roma
01.2016 - 01.2017
General coordination of the multimedia exhibition Van Gogh Alive held at Palazzo degli Esami in Rome (the most visited exhibition of 2016–2017).
Main Responsibilities:
- Coordination of on-site staff and suppliers (cleaning, security, technical services)
- Exhibition promotion
- PR for corporate events and group visits
Communication Officer
Villa Ada – Roma Incontra il Mondo
Roma
01.2016 - 01.2017
Main Responsibilities:
- Communication campaign
- Media planning
- General coordination with artist promoters
Communication Officer
Fondazione MAXXI – National Museum of 21st Century Arts
Rome
01.2011 - 01.2016
Main Responsibilities
- Planning and development of exhibition promotion strategies
- Media plan creation for each exhibition
- Press office for internal events and exhibitions
Training Internship
MiBACT – Ministry of Cultural Heritage and Activities
Roma
01.2009 - 01.2011
Main Responsibilities:
- Support in managing advertising campaigns with leading communication agencies (Saatchi & Saatchi, Armando Testa, DDB)
- Support in media plan development for major Ministry events
Istruzione
Master’s Degree - Cultural Event Design
Domus Academy
Specialization Course - Yacht Design
IED – Istituto Europeo di Design
Bachelor’s Degree - Architecture and Interior Design
University of Rome “La Sapienza”
Competenze
- Event Management
- Location Management
- Facility Management
- Marketing & Communication
- Sponsorship Management
- Media Planning
- Press Office
- Project Management
- Client Accounting
- Budgeting
- Fluent in written and spoken English
Costume
linkedin.com/in/chiara-capponi-22498015
Cronologia
Senior Project and Location Manager
Urban Value by Ninetynine Srl
03.2017
Exhibition and Event Manager
Ninetynine Srl
01.2016 - 01.2017
Communication Officer
Villa Ada – Roma Incontra il Mondo
01.2016 - 01.2017
Communication Officer
Fondazione MAXXI – National Museum of 21st Century Arts
01.2011 - 01.2016
Training Internship
MiBACT – Ministry of Cultural Heritage and Activities
01.2009 - 01.2011
Specialization Course - Yacht Design
IED – Istituto Europeo di Design
Bachelor’s Degree - Architecture and Interior Design
University of Rome “La Sapienza”
Master’s Degree - Cultural Event Design
Domus Academy