Summary
Overview
Work History
Education
Skills
Websites
References
Languages
Timeline
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Daniel Bebbington

Daniel Bebbington

Borghetto D'Arroscia

Summary

A media professional with over 15 years experience at ITV PLC. Self motivated, with a customer orientated mentality to help businesses grow together by identifying common goals. Effective and comfortable working with people at all levels within an organisation. Experienced at leading and supervising sales teams and motivation to continually learn, keeping abreast of the constantly changing broadcast media landscape, experience of change from traditional media offerings to the current digital world.

Capacity to change and adapt during the working day to focus on changing demands. Respectful & professional manner with empathy towards all individuals, both clients and colleagues.

Overview

23
23
years of professional experience

Work History

Owner

Hello English Pro
01.2013 - 01.2020
  • Founder of Online English courses website responsible for: Website creation and advertising/marketing through SEO & organic search, social media and other digital channels. Course content, interactive videos delivered through bunnynet CDN

Business Development Manager

ITV PLC
01.2011 - 01.2012
  • Responsible for generating new sources of revenue for the company
  • Identifying potential new to television advertisers through a variety of research methods
  • Working alongside new and potential clients to structure advertising solutions based on their individual requirements, selling ITV's Digital & Terrestrial offerings, VOD, airtime, sponsorship
  • Managing a portfolio of clients along all stages of the process from the initial introduction to processing accounting paperwork, managing their television campaigns and conducting post campaign research
  • Dealing with businesses of all sizes with a focus on regional companies, engaging with business owners and company executives
  • Logging business information and subsequently producing reports through the Salesforce system
  • Liaising with other internal departments, Mobile, Sponsorship and Online to discuss cross platform solutions
  • Managing a small internal team to oversee the airtime booking process
  • Forecasting revenue on a frequent basis for regional and company figures.

Account Executive

ITV PLC
01.2009 - 01.2011
  • Managing a portfolio of advertising clients on behalf of several large media agencies including MEC
  • Negotiating Television airtime deals for a cross section of clients from smaller local businesses to major international clients including Activision, Bet365s, Seven Seas & Matalan.
  • Actively selling ITV digital & terrestrial offerings, VOD, airtime, sponsorship

Sales Executive

ITV PLC
06.1997 - 01.2009
  • Managing airtime campaigns on behalf of leading Agencies and top tier clients. Loreal, Coca Cola, Unilever
  • Booking and monitoring airtime campaigns on ITV1
  • Spot & airtime negotiation
  • Managing & training of sales assistants

Education

HND Business, Finance & Marketing -

Salford University
12.1997

2 A-levels, Business Studies and General Studies -

12.1995

Skills

  • Negotiation
  • Sales
  • Ms Powerpoint
  • Ms Word
  • Ms Exel
  • English
  • Italian
  • Teamwork
  • Salesforce

References

  • Jason Spencer, +44 795 856 9181, Jason.Spencer@itv.com, Business Development Director, ITV PLC
  • Peter Reilly, +44 7770 680069, Peter.Reilly@stv.tv, Commercial Director STV

Languages

English
Bilingual or Proficient (C2)
Italian
Bilingual or Proficient (C2)

Timeline

Owner

Hello English Pro
01.2013 - 01.2020

Business Development Manager

ITV PLC
01.2011 - 01.2012

Account Executive

ITV PLC
01.2009 - 01.2011

Sales Executive

ITV PLC
06.1997 - 01.2009

HND Business, Finance & Marketing -

Salford University

2 A-levels, Business Studies and General Studies -

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Daniel Bebbington