DANIELE ROVIDA
Milano
Profilo professionale
Dynamic and results-driven senior finance professional with +9 years of experience in multinational companies within the Consumer Goods and Financial Services sectors. Former Big 4 auditor with expertise in budgeting, forecasting, commercial controlling, accounting, and auditing. Strong analytical mindset, proactive attitude, and commitment to continuous improvement. Adept at financial data analysis, business partnering, and process optimization. Excellent communication and leadership skills, with a proven ability to manage teams and drive operational efficiency.
Panoramica
7
7
anni di esperienza
Esperienza lavorativa
Finance Controlling Manager
Haier Europe
Milan
10.2023 - ad oggi
- Directly reporting to Italy CFO and dotted line to the General manager, lead the preparation of the annual budget and monthly forecasts (Gross - Net Sales, Margins, COGS, OPEX, CF)
- Act as a strategic business partner to Sales, Marketing, and Operations Directors, providing financial insights to drive decision-making
- Leveraged GfK sell-out data combined with sell-in trends to evaluate market dynamics, price positioning, promotions and category performance, supporting data-driven commercial decisions
- Analyze and evaluate ROI of promotional investments and new commercial strategies, optimizing trade spending and customers/channel profitability
- Monitor cashflows, working capital, and resources allocation to sustain strong financial health
- Provide financial support for cost-saving initiatives and operational efficiency projects
- Implemented CPM software to manage the rolling forecast Process, enhancing forecast accuracy and timeliness
- Prepare Board of Directors (BOD) presentations and reports
- Continuously improving financial processes and reporting systems to further improve efficiency
- Key interface for internal and external audits, strengthening internal controls, governance and compliance across financial processes
- Train and manage a team of up to two professionals
Finance Controller
Haier Europe
Milan
02.2022 - 09.2023
- Support the annual budget and forecast process, ensuring alignment with business objectives
- Top-line analysis (volume, price and product mix) by brand and channel
- Perform variance analysis on Freight cost, Advertising and OPEX
- Coordinate month-end closing activities in collaboration with the accounting department
- Involved in Group ERP Implementation (SAP 4/HANA)
- Improved BI tool to digitalize Business Reporting (QLIK)
Controller & Reporting Analyst
Intesa Sanpaolo
Lugano / Ginevra
03.2020 - 01.2022
- Played a pivotal role in post-merger integration projects, optimizing financial systems and processes
- Conducted financial harmonization of P&L and balance sheets for newly acquired subsidiaries
- Designed and implemented performance reports, budget models, KPIs, and cash flow statements (TAGETIK)
- Managed month-end closing activities and CAPEX
Senior Auditor
Deloitte & Touche
Milan
09.2016 - 03.2020
- Led audit engagements for local and international clients, ensuring compliance with IFRS accounting principles
- Supported financial due diligence and valuation assessments in M&A transactions
- Conducted internal control assessments, analytical procedures, and substantive testing to verify financial accuracy
- Lead a team of 3 junior auditors
Istruzione
MSc in Accounting, Financial Management, and Control -
Bocconi University
Milan12.2016
Exchange Program LLP Erasmus -
Norwegian Business School
OsloBachelor’s degree - business administration
Università Cattolica del Sacro Cuore
Milan09.2014
EXCHANGE PROGRAM -
HAMILTON SCHOOL
HONDURAS01-2010
Competenze
- Budgeting
- Forecasting
- Auditing
- Accounting
- Revenue Growth Management
- Due Diligence
- IFRS
- SAP 4 / HANA
- ORACLE HFM
- QLIK
- Power BI
- Excel
- PowerPoint
- Problem solving
LANGUAGES
Italiano
Esperto
C2
Inglese
Avanzato
C1
Spagnolo
Avanzato
C1
Cronologia
Finance Controlling Manager
Haier Europe
10.2023 - ad oggi
Finance Controller
Haier Europe
02.2022 - 09.2023
Controller & Reporting Analyst
Intesa Sanpaolo
03.2020 - 01.2022
Senior Auditor
Deloitte & Touche
09.2016 - 03.2020
Bachelor’s degree - business administration
Università Cattolica del Sacro Cuore
MSc in Accounting, Financial Management, and Control -
Bocconi University
Exchange Program LLP Erasmus -
Norwegian Business School
EXCHANGE PROGRAM -
HAMILTON SCHOOL