Effective and well-rounded Marketing Executive with astrong eye for detail and an understanding of web strategies. Excellent copywriting, brand management and marketing expertise with dedication to proactivity. Great problem-solving and critical-thinking skills. Exceptional actor who iswell-versed in all aspects of theater and performance. Skilled at memorizing lines quickly, evoking strong emotions, and collaborating with other actors to deliver flawless performances. Driven Director with experience planning and coordinating all aspects of productions. Proficient in selecting scripts, coordinating writing, and supporting directing and editing. The multifaceted leader with talent orchestrating coordination of all records, plans and personnel to accomplish fast-paced work. Flexible hard worker ready to learn and contribute to team success. Highly-motivated employee with desire to take on new challenges. Strong worth ethic, adaptability and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills. Motivated high school student with a track record of academic excellence looking for part-time work. Intends to develop professional work experience utilizing excellent communication and time management skills.
Work History
Video director intern
BlueFocus Communication Group
Remote, Beijing
10.2023 - 01.2024
Software Proficiency: Expertly utilized Adobe Premiere Pro, and Final Cut Pro, mastering each tool’s unique functions and features to produce high-quality edits tailored to various brand needs.
Audiovisual Analysis: Conducted in-depth scene analyses for a company-invested film, examining elements like shot composition, lighting techniques, color coordination, and camera angles. This process enhanced my ability to use visual storytelling elements to convey a compelling narrative.
Brand Strategy and Audience Insight: Researched Bilibili's branding objectives and target audience demographics. Through mind mapping and strategic planning, I developed a content framework that aligned with Bilibili’s innovative and youth-focused brand image, incorporating themes, stylistic choices, and background music that resonated with the audience’s interests.
Storyboard Creation and Script Development: Crafted a comprehensive storyboard, meticulously planning each shot's composition, scene setup, and transitions. I scripted character dialogue, ensuring all elements came together to communicate a cohesive and engaging story that aligned with the brand's voice.
Asset Management and Content Library Organization: Built and managed a large asset library, sourcing high-resolution promotional videos, images, and other essential media. Organized the database in Excel for easy access and efficient project workflow, streamlining the editing process and ensuring consistent content quality.
Project Setup and Technical Optimization: Configured project parameters, andselected optimal format and encoding settings (H.264, 1080P resolution, 12 Mbps bitrate) to enhance quality for online distribution. Learned and applied best practices in video formatting and encoding to meet industry standards and ensure seamless distribution across platforms.
Education
Bachelor of Arts - Multimedia Communication and Culture
Improved customer relationships by soliciting feedback and encouraging interactions with customers on social media.
Wrote prose, poetry, movie reviews, essays on equal rights, domestic
and foreign events...Published on Chinese Poetry Network, obtained 400,000 views
Vis Major Zine. As a photographer and a model, devoted in photographing images and achieved the goal of a creative project of Vis Major in the 2023 Fall and 2024 Spring, funded Fashion Business Association NYU.
CEO of Feminine Hygiene Product Company, ASDAN Business Simulation. Designed products to eliminate menstruation shame; proposed business solutions for affordable products to poor women; won the Best Marketing Award.
International Feminist Cinema Online Research, Under the Guidance of Prof. Holly Willis from the University of Southern California. Learned film history and theory; discussed topics of gender in film, including gaze, subjectivity, sexual difference… Published a paper on film Maléna
SheShapesArt+ Fellow Member. The SheShapes Women's Growth Public Welfare Program was initiated by the Global Shapers Community of the World Economic Forum in Beijing. It focuses on women's growth, emphasizes career development, and empowers women. The SheShapes Art+ project aims to explore the core driving framework within the art world, understand the key factors driving the art industry, and discuss how, as an art management practitioner, one can shape the art world with a humanistic spirit.
As a TikTok content creator and editor, I successfully produced engaging video content that attracted significant attention on the platform, achieving a remarkable 2 million views on a single video, accumulating 377K likes across my posts. Through this experience, I developed strong video editing skills, an understanding of storytelling techniques, and an ability to analyze trends, allowing me to create content that resonates with audiences and drives engagement.
Additional Information
Extreme Sports Enthusiast.
Insisted on rock climbing, parachuting, bungee jumping to challenge
myself and push beyond my physical and mental limitations
Red Blue Belt, Taekwondo
Practiced from 9 years old; taught other girls self-defense skills on P.E.
class and community activities.
Languages
Chinese (Mandarin)
Native
English
Fluent
Korean
Elementary
Affiliations
Creative Writing: Craft original stories and poetry, exploring diverse themes in identity, culture, and emotion. This hobby has strengthened my creative thinking, language skills, and ability to convey complex ideas through narrative.
Photography: Capture landscapes, portraits, and street scenes, focusing on composition, lighting, and storytelling. This hobby enhances my attention to detail, patience, and technical skills in photography and post-editing.
Filmmaking: Produce short films from script development to editing, showcasing skills in storytelling, project management, and visual communication. Through this process, I’ve honed abilities in video production, teamwork, and creative direction.
Popular Music: Analyze trends in popular music, particularly in K-pop and J-pop, studying their impact on global entertainment and youth culture. This interest deepens my understanding of cross-cultural influences and audience engagement.
Music Production: Compose and produce original music, experimenting with sound design, mixing, and editing. This hobby has strengthened my technical skills in audio software, creative problem-solving, and my ability to craft immersive auditory experiences that connect with audiences.
Popular Culture: Explore and analyze trends in media, fashion, and entertainment, keeping up with current cultural shifts. This hobby helps me stay aware of societal trends and develop insights into consumer interests and behavior.
East Asian Studies Study: East Asian culture, history, and language, with a focus on Korea, Japan, and China. This passion has expanded my cultural awareness, language skills, and understanding of global media influences.
Fashion: Actively participate in fashion club events, contributing to zine production and photo shoots. This experience has developed my skills in art direction, styling, collaboration, and visual branding.
Extreme Sports: Engage in extreme sports such as rock climbing and skateboarding, building resilience, discipline, and the ability to stay calm under pressure.
Horse Riding: Practice horseback riding, a sport that requires patience, focus, and the ability to connect with animals, enhancing my discipline and responsibility.
Timeline
Video director intern
BlueFocus Communication Group
10.2023 - 01.2024
Bachelor of Arts - Multimedia Communication and Culture