Marketing & Communication Specialist with solid experience in strategic marketing, public relations, and cross-functional project coordination. Contributed to long-term brand marketing campaigns for a multinational company and supported the communication efforts of a premium football club, enhancing brand visibility and audience engagement across multiple channels.
Work History
Marketing and Communication Specialist
6 Years 10 Months
ALDI SRL | 10.2019 - 08.2026
Developed and executed multichannel brand marketing campaigns to enhance brand visibility
Managed creative tenders with agencies and production companies to optimize project outcomes
Coordinated production of radio, TV, and digital advertising to ensure timely delivery and brand consistency
Press review management and media relations
Executed digital marketing initiatives across various platforms and data entry (DET)
Creation of compelling content for various digital platforms, aligning messaging with brand identity.
Internship Marketing Assistant
1 Month
TEC Eurolab | 03.2019 - 04.2019
Coordinated corporate communication activities and updated website content to enhance online presence
Managed customer database updates
Press and Communications Assistant
1 Year 2 Months
Hellas Verona FC | 06.2017 - 08.2018
Drafted press releases and website articles to communicate key messages effectively
Managed website and oversaw official social media channels to enhance audience engagement
Organized events, conferences, and press accreditation to facilitate media coverage
Assisted with radio broadcast preparation and execution and video-editing activities
Administrative Assistant
1 Month
Marmi Sant’Anna SRL | 03.2016 - 04.2016
Coordinated schedules and appointments for executives, optimizing daily operations.
Provided administrative support by performing secretarial tasks and managing back-office activities.
Controlled warehouse operations by supervising staff and managing inventory processes.
Education
Master’s Degree - Management and Corporate Communication
University of Modena and Reggio Emilia | Reggio Emilia | 07-2020
Bachelor Degree - Communication Sciences
University of Verona | Verona | 07-2017
Diploma - Accounting and Computer Sciences
High school Aldo Pasoli | Verona | 06-2014
Skills
Campaign Management
Advertising and marketing
Event Marketing
Customer relationship management
Video Editing (Adobe Premiere Pro)
Visual Content Creation
Event coordination
CRM and Data Entry
Internal communications
Brand promotion
Media relations
LANGUAGES
Italian (C2)
English (B2)
German (A1)
French (A1)
Timeline
Marketing and Communication Specialist
ALDI SRL
10.2019 - 08.2026Read More
Internship Marketing Assistant
TEC Eurolab
03.2019 - 04.2019Read More
Press and Communications Assistant
Hellas Verona FC
06.2017 - 08.2018Read More
Administrative Assistant
Marmi Sant’Anna SRL
03.2016 - 04.2016Read More
High school Aldo Pasoli
Diploma from Accounting and Computer Sciences
Read More
University of Verona
Bachelor Degree from Communication Sciences
Read More
University of Modena and Reggio Emilia
Master’s Degree from Management and Corporate Communication
DIGITAL COMMUNICATION AND MARKETING SPECIALIST at TRANSSION HOLDINGS-: SYINIX ELECTRONICS KENYADIGITAL COMMUNICATION AND MARKETING SPECIALIST at TRANSSION HOLDINGS-: SYINIX ELECTRONICS KENYA