Federico Turri
Milan
Profilo professionale
Experienced marketing professional with advanced knowledge of budget management, AI tools and fluency in four languages. Excellent in improving brand visibility and managing complex projects with precision and creativity.
Panoramica
9
9
years of professional experience
Esperienza lavorativa
Marketing Communications Manager
Motorola
01.2020 - ad oggi
- Responsible for the marketing communications and ATL strategy of the company in Italy
Marketing & Sales management support
Lenovo Italy
05.2018 - 12.2019
- Management support for the development of sales and marketing activities of Motorola, part of Lenovo Mobile Business Group.
Business & IT consultant
NTT DATA
10.2017 - 04.2018
- Offer clients strategic solutions for the technological development of their business.
- Consulting activity mainly performed at Vodafone Italy, within the 5G mobile phone network development team.
U16 Team Logistics & Events Manager
Paris Saint-Germain Football Club
06.2017 - 09.2017
- Responsible for the youth team’s logistics and events management during the Summer Tour of the Club and the Venice Champions Trophy, an international sporting event.
Credit risk account
Factorit s.p.a.
04.2015 - 10.2015
- Responsible for export and import factoring, credit management and insurance coverage on an international portfolio of clients.
Sales Promoter
Vivaticket
12.2010 - 12.2012
- Promoting the brand and related events, supporting the launch of new products in Italy.
Istruzione
High school diploma -
Liceo Scientifico Bottoni
Milan07.2011
Master’s degree - Business Administration
Bicocca University
Milan07.2017
Competenze
- Fluent in English, Italian, French, Spanish Currently learning Chinese
- Advanced knowledge of Windows and Office Package (Word, Excel, PowerPoint, Outlook, OneNote)
- Certificated knowledge of AI tools (ChatGPT, Gemini, Perplexity, Gamma)
- Advanced experience and expertise on marketing, sales and budget management tools
What I Do Best
- ATL Media – TV, radio, CRM, sponsorship activations, always KPI-driven.
- Digital & Social – SEO, SEM, AI tools, influencer & ambassador programs to grow fanbases.
- Sponsorships – From scouting to activation, delivering visibility and ROI. Led to success many sponsorships activations, including among the others: Football (FIFA, AC Monza); Basketball (Euroleague, Varese); F1; MotoGP; Volleyball (UYBA)
- Budget Management – Full ownership of spend, balancing creativity & efficiency.
- B2B Marketing – Built and executed the B2B marketing plan, expanding touchpoints.
- PR & Events – Led press campaigns, PR strategies, brand events with cross-team coordination.
- Amazon & E-tailers – Co-marketing & visibility projects with top online partners.
My Edge
- Rebuilt Motorola’s local marketing presence in Italy from scratch, joining forces with our EMEA team.
- Strong mix of creativity + data-driven strategy.
- Passion for building brand connections that last.
- Always open to new challenges where I can drive brand growth, market visibility and make a long term impact.
Hobby e interessi
Sports: all kind of sports Special mention goes to soccer and basketball, that I’ve played at pro level in youth teams, Other interests: chess, travelling, guitar, cooking, reading
LANGUAGES
Italian
Madrelingua
Inglese
Esperto
C2
Francese
Esperto
C2
Spagnolo
Esperto
C2
Cinese (cantonese)
Base
A2
Cronologia
Marketing Communications Manager
Motorola
01.2020 - ad oggi
Marketing & Sales management support
Lenovo Italy
05.2018 - 12.2019
Business & IT consultant
NTT DATA
10.2017 - 04.2018
U16 Team Logistics & Events Manager
Paris Saint-Germain Football Club
06.2017 - 09.2017
Credit risk account
Factorit s.p.a.
04.2015 - 10.2015
Sales Promoter
Vivaticket
12.2010 - 12.2012
Master’s degree - Business Administration
Bicocca University
High school diploma -
Liceo Scientifico Bottoni