Francesca Gerli

Responsibility and coordination of the account team within the Unit, including project assignment and definition, as well as managing competitions among the various Account Directors leading teams. As a member of the Leadership Team, I am responsible for representing the agency and maintaining productive and proactive relationships with existing clients within the Group, as well as developing and nurturing new business opportunities. I support the COO in the constant monitoring and management of the unit's profitability and economic objectives.

Account Director with a role overseeing the execution processes of digital communication campaigns and responsible for an account team. Main tasks include: maintaining relationships with agency clients, developing new marketing opportunities and new business, and budget responsibility. Managing cross-unit projects within the group as a project leader, coordinating the various involved roles, and serving as the sole point of contact for the client.

Creative Producer

Management of creative concepts and execution, as well as coordination of all production steps for content and experiential initiatives, both in-field and digital. Coordination and planning of all activities related to the development and realization of events; budget management and vendor coordination.

Project Manager _ VANITY FAIR

Conceptualization and development of cross-media communication projects. Media planning involving the identification of dissemination channels. Budget management: monitoring the economic, organizational, and technical aspects.

Management and coordination of special cross-media communication projects (print-digital).