Summary
Overview
Work History
Education
Skills
Affiliations
Accomplishments
Languages
References
Timeline
Generic

Georgios Theodorakopoulos

Milan

Summary

Senior Finance Executive with over 15 years of international experience in the FMCG and beverage sectors, holding leadership roles in commercial finance, FP&A, controlling, and audit. Proven track record in driving profitability, optimizing financial processes, and leading high-performing finance teams. Strategic business partner with a solid foundation in financial planning, revenue growth, pricing strategies, and cross-functional collaboration. Highly motivated to contribute to the success of organizations in dynamic, challenging environments.

Overview

18
18
years of professional experience

Work History

Finance Manager

HoReCa Business Group
Milan
02.2025 - Current
  • Provided financial insights and recommendations to support strategic initiatives.
  • Conducted performance assessments and set KPIs across markets.
  • Collaborated closely with senior stakeholders to evaluate growth opportunities.
  • Designed and deployed business dashboards for enhanced visibility.

Commercial Finance Manager

Coca-Cola HBC Italia
Sesto San Giovanni
02.2020 - 01.2025
  • Led pricing, discount policy evaluation, and commercial policy alignment.
  • Oversaw marketing spend and commercial OpEx performance.
  • Managed customer profitability, claims, and disputes.
  • Evaluated product launches and mentored young finance talents.
  • Led a team of 30 professionals.

Customer Profitability Finance Manager – Modern Trade

Coca-Cola HBC Italia
Sesto San Giovanni
09.2018 - 01.2020
  • Delivered customer/channel P&L reviews and ROI analyses.
  • Approved commercial contracts and trade investments.
  • Developed financial capabilities within commercial teams.
  • Managed a team of four.

Revenue Finance Manager

Coca-Cola HBC Italia
Sesto San Giovanni
03.2018 - 08.2018
  • Supported revenue growth and commercial pricing strategy.
  • Handled pricing, rebate management, and variance analysis
  • Managed a team of 12.

Business Control Manager

Coca-Cola HBC Italia
Sesto San Giovanni
05.2017 - 02.2018
  • Oversaw budget, forecasting, FX/hedge monitoring, COGS, and GM performance.
  • Managed month-end close and international finance projects.
  • Led a team of five.

Credit Control Manager

Coca-Cola HBC Italia
Sesto San Giovanni
06.2016 - 04.2017
  • Monitored credit limits and improved Days Sales Outstanding (DSO).
  • Tracked customer deductions, risk exposure, and working capital.
  • Led a team of eight.

Commercial & Marketing Budget Controller

Reckitt Benckiser Italia SpA
Milan
01.2014 - 05.2016
  • Managed European finance projects (e.g., Anaplan implementation).
  • Supported pricing, sizing, and gross margin improvements.
  • Oversaw marketing budget planning and reporting.

Financial Controller

Reckitt Benckiser Hellas Chemicals SA
Athens
03.2011 - 12.2013
  • Prepared monthly management reports, forecasts, and budget variance analysis.
  • Supported P&L, business planning, and statutory compliance.

Senior Associate – External Audit

PricewaterhouseCoopers
Athens
09.2007 - 02.2011
  • Managed small audit teams and delivered financial statement analyses.
  • Specialized in Greek GAAP, IAS, and IFRS audits.
  • Supervised and trained junior associates.

Education

Professional Qualification -

SOEL, Greek Association of Chartered Certified Accountants
Athens
12.2010

B.Sc. - Economics

Athens University of Economics And Business
Athens
01.2005

Skills

  • Financial modeling
  • Strategic planning and thinking
  • Team leadership
  • Mentoring and coaching
  • ERP systems (Anaplan, SAP, and promo tools)
  • Customer profitability
  • Strong organizational and analytical skills
  • Customer satisfaction

Affiliations

  • swimming
  • skiing
  • basketball
  • football

Accomplishments

  • Military service, Hellenic Army (Greece 2004 - 2005)

Languages

Greek
First Language
English
Advanced (C1)
C1
Italian
Upper Intermediate (B2)
B2
German
Beginner (A1)
A1

References

References available upon request.

Timeline

Finance Manager

HoReCa Business Group
02.2025 - Current

Commercial Finance Manager

Coca-Cola HBC Italia
02.2020 - 01.2025

Customer Profitability Finance Manager – Modern Trade

Coca-Cola HBC Italia
09.2018 - 01.2020

Revenue Finance Manager

Coca-Cola HBC Italia
03.2018 - 08.2018

Business Control Manager

Coca-Cola HBC Italia
05.2017 - 02.2018

Credit Control Manager

Coca-Cola HBC Italia
06.2016 - 04.2017

Commercial & Marketing Budget Controller

Reckitt Benckiser Italia SpA
01.2014 - 05.2016

Financial Controller

Reckitt Benckiser Hellas Chemicals SA
03.2011 - 12.2013

Senior Associate – External Audit

PricewaterhouseCoopers
09.2007 - 02.2011

Professional Qualification -

SOEL, Greek Association of Chartered Certified Accountants

B.Sc. - Economics

Athens University of Economics And Business
Georgios Theodorakopoulos