Endurance Sports: Active Triathlete (Ironman distance), focusing on long-term physical and mental resilience
Sustainability: Passionate about environmental conservation and supporting initiatives for a greener, sustainable future
Gianluca Epifani
Gravina di Catania,CT
Profilo professionale
Results-driven leader with a proven track record in scaling Enterprise portfolios and awarded "EMEA Region of the Year 2025" for driving a +29% organic ARR growth. Expert in navigating complex organizational shifts and fostering C-level partnerships across diverse global markets.
I bring to leadership the same discipline and long-term vision that define my personal life: choosing to become a father at 28 and competing as an Ironman athlete. These experiences have forged a mindset of extreme resilience, high-pressure management, and a relentless focus on achieving ambitious goals through consistency and grit.
Panoramica
15
15
years of professional experience
Esperienza lavorativa
Principal Customer Success Manager
Tealium
Smart working
2025.04 - ad oggi
- EMEA Region of the Year (2025): Recognized as the most solid and top-performing region within EMEA, awarded for outstanding stability, growth, and operational excellence.
- Strategic Portfolio Growth: Scaled the Italian book of business from €3.8M to €4.9M ARR (+29% YoY), delivering this expansion almost exclusively through organic growth and strategic upsells within the existing enterprise base.
- Sales-Success Synergy: Established a high-performance "tandem" model with Sales leadership, focusing on long-term account health that paved the way for 2 strategic new logo acquisitions in 2024 while maintaining a near-zero churn rate.
- Value-Driven Expansion: Pioneered a "depth-over-breadth" engagement strategy, transforming the Italian market into a benchmark for Net Retention Rate (NRR) across the company.
Senior Enterprise Customer Success Manager
Tealium
Smart working
2023.04 - 2025.03
- Promoted to Senior level to lead a high-touch portfolio of Tier-1 Enterprise accounts (>€250k ARR) across the EMEA region.
- Spearheaded the success strategy for a flagship Global Account as the primary EMEA lead, collaborating closely with counterparts in North America (Global Lead) and APJ to ensure seamless cross-regional execution and unified value delivery.
- Served as a key regional stakeholder in global account planning, aligning local EMEA requirements with the overarching global business objectives of the client.
Customer Success Manager
Tealium
Smart working
2021.12 - 2023.03
- Hired to manage the Italian market (€3.8M ARR); following a strategic reorganization, rapidly scaled responsibilities to include the Eastern Europe region, growing the managed portfolio to €5.2M ARR.
- Orchestrated retention and growth strategies for a diverse high-value client base, successfully navigating different cultural business models and industries across the EMEA landscape.
Senior Analytics Implementation Consultant
freelance (remote)
Smart working
2020.11 - 2021.12
- In-Demand Subject Matter Expertise: Following a transition to independent consulting, was headhunted by Italy’s leading System Integrators and Digital Agencies—including Alkemy, Jakala, H-Farm, and Bitbang—to lead complex analytics workstreams for their premium clients.
- Enterprise Project Leadership: Independently managed end-to-end Web & App Analytics architectures for global multinational brands, ensuring data integrity and actionable insights across diverse digital ecosystems.
- Methodological Agility: Seamlessly integrated into high-pressure corporate environments, adapting to various frameworks (Agile, Scrum, Waterfall) to deliver results for both agency-led teams and direct enterprise accounts.
- Strategic Collaboration (Madcrumbs): Partnered with the Madcrumbs network, orchestrating cross-functional projects spanning SEO, Digital Marketing, and Advanced Analytics to provide holistic digital transformation services.
Digital Analytics Implementation Consultant
BitBang s.r.l
Bologna, BO
2013.01 - 2020.10
- Global Ecosystem Management: Hand-picked to lead the end-to-end analytics implementation for one of the agency’s largest global clients, overseeing a massive digital estate of 48 worldwide websites and 2 mobile applications.
- Strategic Client Interface: Served as the primary global point of contact, bridging the gap between the client’s international stakeholders and internal technical units (Reporting, Data Science, and Big Data teams).
- Cross-Functional Orchestration: Managed the full data lifecycle—from technical implementation and tagging to data ingestion—ensuring seamless integration with Big Data environments for advanced business intelligence.
- Scalability & Governance: Developed and maintained global tracking standards to ensure data consistency and integrity across multiple regions, languages, and platforms.
Web Interface Developer
YOOX s.p.a.
Bologna, BO
2010.01 - 2012.12
- Early Career Development: Started my professional journey in a high-pressure, fast-paced environment, contributing to the most significant website release of the year.
- Team Coordination & Learning: Despite being a junior, I took on the responsibility of Assistant Scrum Master for a large cross-functional team of 25+ people. It was a challenging learning curve that taught me how to organize workflows and facilitate communication between technical and management roles.
- Workstream Responsibility: Led a small group of 4 web designers on the frontend interface development (JS, CSS, XSLT, C#), focusing on delivering high-performance code while meeting demanding enterprise standards.
- Process Discipline: Developed a strong foundation in Agile methodologies and technical governance, which proved essential for my growth into more senior and strategic roles.
Istruzione
Customer Success Mastery Program | SuccessCOACHING
2026-01
Adobe Analytics Implementation Course - Analytics
Maidenhead Adobe Offices
Maidenhead 2013-04
Master in Web Design - Web Design
Alma Mater Studiorum
Forli2010-02
Competenze
Leadership & Strategy: Regional Business Governance (EMEA) Change Management Strategic Account Planning Cross-Functional Leadership Global Team Coordination (NA/APJ) Agile & Scrum Methodologies
Customer Success & Revenue: Net Retention Rate (NRR) Optimization Organic Growth & Upsell Strategy Enterprise Portfolio Management (>€250k ARR) Churn Mitigation C-Level Stakeholder Management
Technical & Data Acumen: Customer Data Platforms (CDP) Enterprise Web & App Analytics Full Data Lifecycle Management Frontend Performance Tag Management Systems Big Data & Reporting Integration
Tools & Languages: SuccessCOACHING (CCSM) Adobe Analytics Tealium JS/CSS/HTML Jira/Confluence Italian: Native English: Professional Working Proficiency
Hobby e interessi
Autorizzazione trattamento dati personali
Autorizzo il trattamento dei dati personali contenuti nel mio CV ex art. 13 del decreto legislativo 196/2003 e art. 13 del regolamento UE 2016/679 sulla protezione dei singoli cittadini in merito al trattamento dei dati personali
Cronologia
Principal Customer Success Manager
Tealium
2025.04 - ad oggi
Senior Enterprise Customer Success Manager
Tealium
2023.04 - 2025.03
Customer Success Manager
Tealium
2021.12 - 2023.03
Senior Analytics Implementation Consultant
freelance (remote)
2020.11 - 2021.12
Digital Analytics Implementation Consultant
BitBang s.r.l
2013.01 - 2020.10
Web Interface Developer
YOOX s.p.a.
2010.01 - 2012.12
Customer Success Mastery Program | SuccessCOACHING
Adobe Analytics Implementation Course - Analytics
Maidenhead Adobe Offices
Master in Web Design - Web Design
Alma Mater Studiorum