Irina Malkhasian

Company Overview: The State Duma Of The Russian Federation

Part-time

• Boosted social media engagement by 45% over one year through targeted campaigns and strategic content creation, resulting in a significant increase in viewer interaction and brand loyalty.
• Coordinated with PR agencies to manage public appearances and press releases, enhancing the public image and brand awareness of the TV network
• Utilized advanced analytics tools to gather audience insights, leading to a 20% improvement in content targeting and a 15% increase in viewer retention rates

Part-time

• Developed a customer-centric content strategy that tailored content to different user personas, resulting in a 20% increase in conversion rates.
• Developed a comprehensive content strategy aligned with product goals, resulting in a 40% increase in user engagement and product adoption within one year.
• Successfully implemented a new content management system, reducing content publication time by 50%

• Organized successful trade show events, showcasing products effectively while building relationships with potential clients and partners.
• Developed customer personas to better understand target demographics, enabling more focused marketing initiatives tailored to their needs and preferences.
• Conducted thorough market research to identify new business opportunities and areas for growth.

• Wrote and edited news releases, announcements, and other communications related to the embassy's cultural activities
• Provided general administrative support, including organizing meetings, preparing reports, and handling correspondence related to cultural activities and media relations
• Acted as a point of contact for community inquiries related to cultural events and programs, providing information and assistance as needed

• Fostered a sense of community among volunteers and staff members through regular team-building activities and events
• Promoted a positive and inclusive environment, fostering strong relationships among volunteers and staff members
• Identified potential risks or barriers within the organization's volunteering structure and developed proactive solutions to mitigate them