Freelance content writer producing SEO-optimised, authority-driven articles for the insurance and personal finance sectors. Conducts comprehensive research to deliver credible, informative content that aligns with brand voice.
Overview
2
2
Languages
11
11
years of professional experience
Work History
Freelance Content Writer
Sticky Content (PA Media Group)
01.2018 - Current
SEO-optimised, E-A-T content writing
Crafted and refined content for a leading UK price comparison platform
Performed SEO audits and edited content to enhance visibility and engagement
Researched authoritative sources to ensure content accuracy and credibility
Followed client’s style guidelines, tone of voice, and compliance requirements to maintain brand consistency.
Freelance Content Writer
Self-Employed
01.2016 - Current
Drafted B2C and B2B blogs to enhance reader engagement and drive traffic
Wrote product descriptions tailored to page layout and customer intent, improving conversion potential
Created meta descriptions that reflected page content for search snippets
Translated and refined press releases from Italian to English to maintain brand voice and clarity.
Freelance Writer
Silx Digital Advertising Services, Dubai
05.2019 - 04.2024
Created ghostwritten op-ed articles for Dubai CEOs to highlight leadership priorities
Drafted topical commentaries tailored for Dubai-based executives to support growth strategies
Wrote thought-leadership articles on Dubai wealth management to inform business set-up firms
Conducted extensive, authority-sourced research to obtain accurate information for complex and regulatory finance topics.