Lisa Aimi
Noceto,PR
Summary
Accomplished Technical Writer and Web Marketing Specialist with a proven track record at CFT S.p.A., enhancing brand awareness and documentation quality. Expert in editing, proofreading, and employing effective writing to simplify complex information. Excelled in collaborative projects, significantly improving cross-departmental communication and user engagement through innovative documentation and targeted marketing strategies.
Professional communicator with solid experience in creating clear, concise, and user-friendly documentation. Skilled in technical writing, content creation, and information architecture, bringing strong focus on collaboration and achieving results. Known for reliability and adaptability in dynamic environments. Expertise in simplifying complex information, ensuring accuracy, and meeting deadlines consistently.
Overview
11
11
years of professional experience
Work History
Technical Writer
Clevertech S.p.A.
01.2021 - Current
- Proved successful working within tight deadlines and a fast-paced environment.
- Managed version control and timely updates of documents through effective project tracking and organization skills.
- Conducted thorough document reviews to identify inaccuracies, inconsistencies, or areas needing clarification.
- Followed company policies and editorial guidelines to craft thorough, well-written content.
- Collaborated with cross-functional teams to gather information for accurate and comprehensive documentation.
- Maintained consistency across company documents by adhering to established style guidelines and templates.
- Coordinated with subject matter experts to ensure the accuracy of technical content in documentation projects.
- Implemented feedback from end-users to continuously improve the quality and effectiveness of documentation materials.
- Developed detailed technical documents and user guides for technical products.
- Worked closely with software engineers, product managers and other departments to determine accuracy and completeness of technical documentation.
- Reviewed and edited technical documents for clarity, grammar, and accuracy before publication.
- Gathered technical data from engineering teams to produce accurate specification documents.
Technical Writer
CFT S.p.A
10.2018 - 12.2020
- Conducted thorough document reviews to identify inaccuracies, inconsistencies, or areas needing clarification.
- Followed company policies and editorial guidelines to craft thorough, well-written content.
- Collaborated with cross-functional teams to gather information for accurate and comprehensive documentation.
- Developed multimedia assets such as video tutorials and interactive demos, enhancing user engagement with products.
- Carefully documented technical workflows in private wiki for education of newly hired employees.
- Led training sessions for junior technical writers, improving overall quality of documentation.
- Managed documentation projects from concept to completion, meeting all deadlines.
- Adapted documentation style to suit different platforms, from print to online formats.
- Ensured all documentation complied with industry standards and legal requirements.
- Simplified complex technical information into engaging content for non-technical audiences.
- Integrated screenshots and diagrams into help articles, making complex processes easier to understand.
Web Marketing Specialist
CFT S.p.A.
07.2014 - 10.2018
- Increased brand awareness by developing and implementing targeted marketing campaigns.
- Streamlined communication processes, leading to improved collaboration between departments.
- Enhanced customer engagement, utilizing email marketing campaigns and newsletters.
- Created persuasive sales presentations that effectively showcased product benefits, driving revenue growth.
- Analyzed market trends and consumer behavior to inform data-driven marketing decisions.
- Utilized data analytics tools to identify trends and fine-tune marketing strategies for optimal outcomes.
- Designed and distributed marketing collateral, supporting sales team efforts and enhancing brand recognition.
- Increased lead generation with creation and implementation of innovative email marketing campaigns.
- Boosted online engagement by optimizing website content for SEO.
- Leveraged social media analytics to guide content creation, driving increased follower engagement.
- Used various market research tools and techniques to gather, analyze and interpret data.
- Wrote engaging and successful marketing, advertising, and website copy.
- Developed questionnaires and facilitated focus group discussions.
Education
Professional Degree - Social Media Marketing
LEN
Parma, Italy07-2014
High School Diploma -
Istituto Magistrale "Canossa"
Fidenza, Italy07-2001
Skills
- Editing and proofreading
- Effective writing
- Document formatting
- Instruction writing
- Editing
- Collaborative writing
- Technical editing
- Process documentation
- Technical research
- Desktop publishing
- Database management
- Indexing and Cross-referencing
- InDesign
Languages
Italian
English
Intermediate (B1)
French
Elementary (A2)
Timeline
Technical Writer
Clevertech S.p.A.
01.2021 - Current
Technical Writer
CFT S.p.A
10.2018 - 12.2020
Web Marketing Specialist
CFT S.p.A.
07.2014 - 10.2018
Professional Degree - Social Media Marketing
LEN
High School Diploma -
Istituto Magistrale "Canossa"
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