Luca Esposito

• Leading the development and commercial management of the Southern European market (Italy, Spain, Portugal, and beyond).
• Responsible for achieving EV charging sales targets, both in terms of volume and financial KPIs, across each SE country.
• Identifying and engaging strategic customers, building long-term commercial relationships at both local and international level.
• Driving the indirect sales strategy through channel partners and value-added resellers.
• Ensuring effective cross-functional coordination to support company-wide objectives and operational excellence.
• Designing and executing Go-to-Market strategies tailored to local market needs and regional growth goals.
• Management of the assigned team and assignment of tasks.

• Manage and coordinate strategic partnerships (e.g. LeaseCo., Car-Manufactor, Fleet company, Logistic player, Utilities, Distributors) for the Italian market with minimal supervision.
• Find and engage potential customer in order to create a local/international commercial relationship.
• Coordinate local tender or potential customer/opportunity collaboratively work in diverse & cross-functional department.
• Find of potential business partners with internal support for contracting and operational start-up of the sales activity.
• Achieve regional charging salesgoals (volume and financial KPIs).
• Analysis on KPIs and interventions to improve operational and commercial performance.

• Development of strategic partnerships (e.g. car-rental, car-maker, etc.) with the aim of increasingsales and positioning in the e-mobility market.
• Management of traditional sales channels (e.g. Agencies) and performance in the area.
• Scouting of potential business partners with internal support for contracting and operational start-up of the sales activity.
• Management and analysis of commercial data to evaluate and control the economic, competitive and relational performance of each Area, with a focus on the individual business partner.
• Management of customer interaction throughout its life cycle from first order to renewal, also by managing complex delivery phases.

• Development of solutions (PV, Energy Efficiency) and commodity products for SME segment.
• Analysis and collection of market information in relation to sector developments, customer needs and commercial opportunities.
• Coordination and engagement of sales network to achieve the targets.
• Management of training activities on various sales channels, coordinating the functions that contribute to the definition of content.

• Analysis of relevant market trends for the development of product roadmap.
• Scouting new technologies / new features and commercial propositions of interest.
• Monitoring of product development activities on the marketing side, with a focus on energy efficiency services.
• Analysis / business plan for maximizing economic return.
• Definition of sales campaigns to promote the services / products in portfolio.
• Projects coordinated as PM:

- E-Commerce to sell energy efficiency products.

- Development and Launch of the Energy Control Light platform

• Strategic planning of marketing campaigns and performance monitoring.
• Customer loyalty and loyalty analysis (e.g. Churn campaign).
• Monitoring of churn rate in order to contain it.
• Acquisition and analysis of data to support sales and strategic marketing (e.g. performance analysis, market segmentation.
• Monitoring the main KPIs related to customer base.