Microsoft Office
Marko Katic
Sales And Marketing Manager
Milano
Summary
Forward-thinking Sales and Marketing Manager with expertise in coordinating and managing staff and deploying successful marketing campaigns. Persistent leader with history of surpassing revenue objectives with market-savvy approaches and persuasive negotiation skills. Talented project manager successful at tackling problems with tenacity and sound judgment.
Overview
13
13
years of professional experience
7
7
years of post-secondary education
3
3
Languages
Work History
Sales & Marketing Manager
Voltimum Italia S.r.l.
Milan, Italy
01.2019 - Current
- Management of the italian team, external service providers and internal (offshore) IT support team
- Developed and implemented a comprehensive sales and marketing plan, aligned with company vision and strategy, resulting in a 73% increase in revenue within my 5 years working at Voltimum.
- Cultivated and maintained strategic alliances with key partners and vendors, such as Philips, Schneider Electric, ABB and others.
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Led crisis management team and provided quick turnaround solutions.
- Outlined marketing strategies and developed collateral in close collaboration with product management personnel.
- Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
Account Executive e Co-Founder
NT24 S.r.l.
Milan, Italy
06.2015 - 12.2018
- Developed and maintained business relationships with key energy-related companies, including ABB, Gewiss, Bticino, Panasonic, Siemens, and Schneider, resulting in a 50% increase in sales revenue in the last two years.
- Implemented innovative marketing strategies to drive customer engagement and brand awareness through the planning of advertising campaigns on www.nt24.it, leading to a significant boost in brand visibility and customer acquisition. This led to a 100% increase in website traffic.
- Organized and executed comprehensive training projects for customers, including classroom courses, conferences with CFPs (Crediti Formativi Professionali), and webinars.
- Supervised company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
Key Account
Green Marketing S.r.l.
Milan, Italy
07.2014 - 05.2015
- Built and maintained strong business relationships with key clients including ABB, Osram, Bosch, BTicino, Gewiss, leading to a 30% increase in revenue from these accounts.
- Managed market research projects to identify emerging trends and opportunities within the energy industry.
- Collaborated with cross-functional teams to develop and launch new products.
- Supervised social media marketing strategies.
- Worked with the marketing team to develop strategies to generate leads.
Junior Account, Marketing assistant
KLMDC Consulting S.R.L.
Vigevano (PV), Italy
06.2012 - 06.2014
- Worked closely with management to provide effective assistance for specific aspects of business operations.
- Answered incoming phone calls to process requests, transfer calls, or relay messages to appropriate personnel.
- Participated in a big project aimed at seeking tax incentives in Serbia, mediation for import/export with international customers (Serbia, Finland, Slovenia, Bulgaria, England, India), relations with law firms, commercial firms and banks
University guidance responsible for Veneto, Puglia and Lombardia
Università di Lingue e Comunicazione IULM
Milan, Italy
09.2011 - 05.2012
- University guidance presentations of the IULM University and coordination of university stands during student fairs
- Individual interviews with potential students
- Management of contacts with schools.
Marketing Assistant
CSM3D International Ltd
Wells, UK
04.2011 - 09.2011
- Market research
- Elaboration of marketing strategies
- Website renewal, translations
- Management of customer relations
- Elaboration of product data sheets
Education
Master's Degree in Marketing, Consumption And Commercial Distribution, EQF Level: 7 - Marketing And Economics
Libera Università Di Lingue E Comunicazione IULM
Milan, Italy 09.2009 - 03.2012
Bachelor's Degree in Communication Sciences and Technologies, EQF Level: 6 -
Libera Università Di Lingue E Comunicazione IULM
Milan, Italy 09.2005 - 03.2010
Skills
Team Leadership
Account Development
Account Management
Marketing Strategy Development
Competitor Analysis
Budgeting and Expenditures
Decision-Making
Networking Events
Analytical Problem Solver
Promotional Sales Events
Personal Information
- Date of Birth: 06/16/1986
- Nationality: Italian
Software
Photoshop
Salesforce
Timeline
Sales & Marketing Manager
Voltimum Italia S.r.l.
01.2019 - Current
Account Executive e Co-Founder
NT24 S.r.l.
06.2015 - 12.2018
Key Account
Green Marketing S.r.l.
07.2014 - 05.2015
Junior Account, Marketing assistant
KLMDC Consulting S.R.L.
06.2012 - 06.2014
University guidance responsible for Veneto, Puglia and Lombardia
Università di Lingue e Comunicazione IULM
09.2011 - 05.2012
Marketing Assistant
CSM3D International Ltd
04.2011 - 09.2011
Master's Degree in Marketing, Consumption And Commercial Distribution, EQF Level: 7 - Marketing And Economics
Libera Università Di Lingue E Comunicazione IULM
09.2009 - 03.2012
Bachelor's Degree in Communication Sciences and Technologies, EQF Level: 6 -
Libera Università Di Lingue E Comunicazione IULM
09.2005 - 03.2010