Summary
Overview
Work History
Education
Skills
SECOND CAREER
Languages
Timeline
Generic

Martina Chiara Capoferri

Summary

Reliable and detail-oriented person, 5+ years experience in the role but willing to make the next step in the field of business analysis and reporting/controlling.

Overview

6
6
years of professional experience

Work History

Business Analyst Retail

Bialetti
06.2019 - Current


  • Daily controlling and monitoring sales trends and KPIs of Bialetti Stores network
  • Monitoring and analysis of product collections, sales initiatives, category mix, specific tactics actions, cross selling and upselling activities
  • Creation and maintenance of sales reporting at different levels - institutional, commercial, salespeople (Regional Managers, District Managers), ad-hoc reporting and analysis supporting data driven decisions
  • NPS and touchpoints monitoring, customer satisfaction analysis
  • Definition of sales incentive plans dedicated to the salespeople
  • Budgeting and forecasting activity of sales and store KPIs
  • Cross functional approach - working closely with finance and business controller, real estate manager, visual and category manager, HR
  • Retail is a fast-paced environment, used to work effectively within tight deadlines

Merchandise Planning Support

Bialetti
11.2017 - 06.2019


  • Supporting the Merchandising Plan Manager through the generations of reports and data analysis (strategic planning activities, retail calendar planning, promotional initiative, definition and monitoring of specific tactic actions)

Education

Master of Science - Economics

Università Degli Studi Di Bergamo
Bergamo
10.2017

Bachelor of Science - Economics

Università Degli Studi Di Bergamo
Bergamo
2014

Skills

  • Analytical approach, synthesis and interpretations of data
  • Performance metrics and KPIs evaluation, trend identification
  • Presentation materials / Reporting creation
  • Management and Sales Managers support
  • Microsoft Office (mainly Excel and Power Point)

SECOND CAREER

Former Basketball Player with almost 15 years of semi professional basketball in Italy (second and first national division).

Time management, team player, result oriented, resilient.

Languages

English
Upper intermediate (B2)
French
Beginner (A1)

Timeline

Business Analyst Retail

Bialetti
06.2019 - Current

Merchandise Planning Support

Bialetti
11.2017 - 06.2019

Master of Science - Economics

Università Degli Studi Di Bergamo

Bachelor of Science - Economics

Università Degli Studi Di Bergamo

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Martina Chiara Capoferri