Mickael Joulaud
Torino,TO
Summary
International Sales Leader with 20+ years of experience driving revenue growth, market expansion and strategic customer development across Automotive, Rail, Marine and Industrial sectors. Proven track record managing global OEM accounts, leading multi-country commercial activities and delivering sustainable business growth through structured sales strategies and diversification initiatives. Strong expertise in P&L ownership, executive negotiations and international team coordination within complex multinational environments.
Experienced with strategic sales planning and execution. Utilizes team leadership and client relationship management to drive revenue growth. Track record of developing and implementing successful sales strategies that align with business objectives.
Overview
26
26
years of professional experience
Work History
Head of Sales & Business Development Manager Italy & UK
Sirail
Follo, Italy
01.2024 - Current
- Overall responsibility for sales and business development in Italy and UK
- Managed key industrial accounts and strategic customers
- Defined and implemented diversification strategy beyond core business
- Expanded commercial footprint in new market segments
- Acted as interface between sales, management and technical teams
- Directed team performance management, fostering a high-performing sales culture through coaching and mentorship.
- Analyzed customer insights to refine product offerings and enhance client engagement strategies.
Business Development & Innovation Consultant (Freelance)
Self-employeed
Remote
01.2023 - 12.2023
- Supported industrial companies and SMEs in sales growth and market expansion
- Structured international business development projects from concept to execution
- Defined go-to-market strategies aligned with innovation roadmaps
- Supported access to public and private innovation funding programs
- Worked directly with CEOs and top management
- Developed strategic recommendations based on comprehensive market analysis and client needs.
- Led cross-functional teams to identify and implement process improvements.
OEM Global Account Manager
AGC Automotive Europe
Cuneo, Italy
01.2017 - 12.2022
- Full P&L responsibility for global OEM accounts (45M€)
- Defined and executed global sales and value strategies for automotive customers (4 Tier 1 customers)
- Managed executive-level relationships with global OEM decision makers
- Coordinated and led international cross-functional sales teams (EU, USA, MEXICO, BRASIL, CHINA)
- Contributed to sustained revenue growth and budget achievement over multiple year
- Developed strategic account plans to align with client objectives and enhance business growth.
Key Account Manager
AGC Automotive Europe
Cuneo
01.2017 - 12.2017
- Managed strategic automotive aftermarket customers end-to-end
- Identified new business opportunities and market applications
- Developed and maintained strong relationships with key clients to enhance customer satisfaction.
Territory Manager Italy
AGC Automotive Europe
Cuneo, Italy
01.2009 - 12.2016
- Full responsibility for Italian sales operations and distribution centers for aftermarket products
- Managed supply chain and warehouse operations
- Led customer portfolio and commercial strategy development
- Developed and executed territory sales strategies to enhance market penetration.
EMEA Aftermarket Product Quality Manager
AGC Automotive Europe
Cuneo, Italy
01.2006 - 12.2009
- Coordinated quality programs across EMEA region
- Interface between aftermarket customers and manufacturing plants
- Led quality assurance initiatives, enhancing product reliability and customer satisfaction.
- Implemented continuous improvement processes, reducing defect rates across production lines.
R&D Project Leader
Semitool
Grenoble (France)
01.2005 - 12.2006
- Led cross-functional teams to deliver complex projects on time and within budget.
- Developed project plans, timelines, and resource allocation strategies for multiple initiatives.
- Developed comprehensive project plans that outlined clear goals, timelines, and milestones for all stakeholders involved.
Research Engineer
CEA LETI / Merck KGaA
Grenoble (France)
01.2001 - 12.2004
- Patent: WO/2005/098524
- Led research initiatives to develop innovative materials for advanced applications.
- Analyzed data using statistical methods to drive product improvements and decision-making.
- Oversaw project timelines, ensuring alignment with strategic objectives and stakeholder expectations.
- Authored technical reports and presentations for internal and external stakeholders, communicating findings effectively.
Education
Certificate - Educational Leadership And Management
Vlerick Business School
Belgium01-2011
Ph.D. - Materials Sciences
Université Paris XII
France01-2004
Master of Science - Materials Sciences
Université Rennes 1
France01-2001
Skills
- Sales & Commercial Strategy
- P&L Ownership
- Global OEM Management
- Business Development
- Innovation & Diversification
- Executive Negotiation & International Team Leadership
Languages
French (fluent)
Bilingual or Proficient (C2)
Italian (fluent)
Bilingual or Proficient (C2)
English (fluent)
Bilingual or Proficient (C2)
Spanish (good understanding, basic speaking)
Intermediate (B1)
Interests
- Cooking
- Sailing
- Slowfood
- Golf
- Padel
- Scuba diving
- Travel
- Running
- Snowboarding
- Ski
- Trekking
- Guitar
Personal Information
Title: Head of Sales | Business Development & Innovation Director
Timeline
Head of Sales & Business Development Manager Italy & UK
Sirail
01.2024 - Current
Business Development & Innovation Consultant (Freelance)
Self-employeed
01.2023 - 12.2023
OEM Global Account Manager
AGC Automotive Europe
01.2017 - 12.2022
Key Account Manager
AGC Automotive Europe
01.2017 - 12.2017
Territory Manager Italy
AGC Automotive Europe
01.2009 - 12.2016
EMEA Aftermarket Product Quality Manager
AGC Automotive Europe
01.2006 - 12.2009
R&D Project Leader
Semitool
01.2005 - 12.2006
Research Engineer
CEA LETI / Merck KGaA
01.2001 - 12.2004
Certificate - Educational Leadership And Management
Vlerick Business School
Ph.D. - Materials Sciences
Université Paris XII
Master of Science - Materials Sciences
Université Rennes 1