Summary
Overview
Work History
Education
Skills
Affiliations
Honors and Awards
Timeline
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Chiara Iusso

Account Executive
RIVIGNANO-TEOR

Summary

As an Account Executive at Bell Media, I leveraged my 25+ years of experience in the Canadian media industry to build and maintain strong relationships with key clients and partners. I applied my creative problem solving, dedication, and drive to deliver customized and innovative solutions that met their needs and exceeded their expectations.

My customer-focused mind-set, strategy and opportunity seizing skills, and industry knowledge earned me several recognitions throughout my career, including the prestigious Bell Media “President’s Club” award in 2018. I am passionate about out-of-home advertising and its potential to reach and engage audiences in impactful ways. I am currently looking for opportunities to utilize my expertise and competencies in a new and challenging environment.

Overview

15
15
years of professional experience
3
3
Languages

Work History

Account Executive OOH/|Broadcast/Digital/Radio

Bell Media
03.2016 - 04.2023
  • Qualified leads, built relationships and executed sales strategies to drive new business.
  • Met or exceeded personal yearly targets:

2016 - achieved target of $1.9 million

2017 - exceeded target by 9%

2018 - exceeded target by 10%

2019 - exceeded target by 5%

2020 & 2021 - achieved targets

2022 - exceed target by 38% to finish at $4.2 million in revenue of which over 65% was new business

  • Strengthened customer relationships with proactive and collaborative approach to managing needs.
  • Built and strengthened relationships with new and existing accounts to drive revenue growth.
  • Collaborated with internal teams to develop account strategy.
  • Created and executed account strategies to translate organizational goals into client activities.
  • Leveraged marketing channels and sales strategies to develop pipeline and increase profitability.
  • Serviced accounts and proposed new products and services to maximize revenue.


Director of Sales

Soscia Professional Engineers - Babini Office
02.2015 - 03.2016
  • Successfully established Babini brand within interior design community via various marketing and advertising vehicles resulting in receipt of Bronze medal at Innovation Awards at IIDEX 2015.
  • Established ambitious sales targets, managed deployment strategies, and developed go-to-market plans to capitalize on every revenue opportunity.
  • Achieved dramatic sales increase by skillfully managing relationships and proactive sales approaches.
  • Managed and motivated sales team to increase revenue 100% in 1 year - $750,000.

Senior Advertising Account Executive

Panoram Italia Magazine
10.2013 - 02.2015
  • Developed strong relationships with advertisers and negotiated pricing following established procedures.
  • Boosted issue to issue magazine revenues 20% in only 6 months.
  • Drove automotive and fashion category revenues extra 15% - 5% higher than stated quota.
  • Used consultative sales techniques to pinpoint customers' advertising needs and close on short-term and long-term sales contracts.

Senior Account Manager

REC Media
05.2012 - 10.2013

Account Manager (Contract)

Citimark Group
02.2012 - 04.2012

Account Manager (Contract)

Venuevision Media Systems
11.2011 - 01.2012

Senior Account Executive (Contract)

KB Media
01.2011 - 10.2011

Account Manager

Astral Out-Of-Home
07.2008 - 12.2010

Education

Diploma - Business Administration

Sheridan College
Brampton, ON Canada

Skills

    Business Development

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Affiliations

Peak Performers Network

Landmark Forum

Human Relations - Dale Carnegie

Honors and Awards

  • President's Club - Issued by Stewart Johnston, SVP, Sales & Sports - Bell Media 2018
    Bell Media Sales' highest recognition program that awards and acknowledges the achievements of the company's Top 50 front-line sales and sales support team members.


  • AMIGO Referral Program - Issued by Ian Greenberg, President and CEO - Astral Out Of Home - Aug 2009
    Given in recognition of effective collaboration with other corporate divisions leading to multi platform sales revenue. Inaugural year.
  • Personal Achiever Award - Issued by Jim Pattison, Managing Director & CEO - Pattison Outdoor Advertising - Dec 1999 Personal Achiever Award given in Recognition of Personal Outstanding Performance and Achievement. Issued to the company's top performer.

Timeline

Account Executive OOH/|Broadcast/Digital/Radio

Bell Media
03.2016 - 04.2023

Director of Sales

Soscia Professional Engineers - Babini Office
02.2015 - 03.2016

Senior Advertising Account Executive

Panoram Italia Magazine
10.2013 - 02.2015

Senior Account Manager

REC Media
05.2012 - 10.2013

Account Manager (Contract)

Citimark Group
02.2012 - 04.2012

Account Manager (Contract)

Venuevision Media Systems
11.2011 - 01.2012

Senior Account Executive (Contract)

KB Media
01.2011 - 10.2011

Account Manager

Astral Out-Of-Home
07.2008 - 12.2010

Diploma - Business Administration

Sheridan College
Chiara IussoAccount Executive