

Senior E-commerce Web Marketing Specialist | Expert in Fashion & Performance Marketing | Growth Hacker
Activities Performed:
Management of 360° digital marketing, e‑commerce, and marketplace channels, including Amazon Ads
Activities Performed:
- E-commerce strategy & ADV management
- Budget Management for ADV > 1M Euros
- Advanced management of Google ADS, Meta ADS campaigns
- Yandex, Adroll, Criteo, Taboola, TikTok, Spotify, Teads, Outbrain
- Advanced SEO
- Affiliation: Webgains, Rakuten
- GA4, Tag Manager
- Direct Email Marketing: automation, creation, and sending of DEM
- Reporting: Excel, PowerPoint, Google Data Studio, Supermetrics
Planning and management of web marketing activities to achieve objectives in terms of revenue, customer acquisition, and brand awareness.
Best Case: Premiata.it | E-commerce Revenue in 5 years: +525%
Main clients I have worked with:
Activities Performed:
- Management of Google ADS, Meta ADS, Criteo, Taboola
- E-commerce strategy
- Budget management for ADV and media plan
- Advanced campaign management
- Affiliation: Webgains, Rakuten
- Email marketing (Mailchimp)
- Advanced SEO
- Report KPI Analytics, Magento, company ERP
- Monitoring stock to ensure that advertising investments align with the available inventory of individual brands
Activities Performed:
- Google ADS, Meta ADS, Yandex, Bing campaigns
- Competitive context analysis
- Budgeting and strategy
- Keywords analysis
- Advanced reporting
- Independent client management
Main clients I have worked with:
Creation and Performance of Electronic Music: I composed and performed original electronic music during a European tour, playing in various clubs, festivals, and events across different European cities.
Activities Performed:
- E-commerce Marketing
- Project Management
- Strategy
- Planning, SEO / SEM / SEP (Google, Yandex)
- Online Fashion Retail
- Lead Generation
- Affiliation
- Newsletter Planning & support for ideas, graphic, and copy
- Outsourcing management for specific worldwide marketing services
- Media Planning & Consultancy
Main clients I have worked with:
Activities Performed:
- Web Strategist & Planning
- Web Public Relations
- Social Media Marketing
- Creation and management of Corporate Blog, Web Content Manager
- Planning and management of Google Ads campaigns
- Web reputation management
- Creation of multimedia content for Social Networks
- Support to the account with analysis and client presentations
Main clients I have worked with:
Activities Performed:
- New business development, Digital PR
- Creation of WordPress websites
- PowerPoint presentations
Other Courses: