Satu Honkanen
London
Summary
Growth-minded Account Executive with a strong track record of making companies succeed with the help of tech. Skilled in converting leads into revenue and achieving growth targets. Proven ability to enhance client satisfaction and drive business success through strategic sales initiatives.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Greenfield Account Executive
AWS
08.2022 - 12.2024
- Started and drove projects to get business outcomes and value out of clients cloud investment in Mid-Sized Enterprise Greenfield territory. Converted zero billing accounts to meaningful billers through strategic input, overachieving territory growth targets, Sales quota and conversion targets. Focusing on Manufacturing, Professional services, Retail and Travel verticals.
Account Manager
MARKIT FINLAND
06.2020 - 08.2022
- Achieved 25% growth in sales revenue in 2021
- Overachieving margin improvement, meetings count, and new sales quota across clients in various industries and segments
- Managing + 2 MLN and over 120 clients
- Closing sales in complex environments advising IT and Procurement DMs in global rollouts
- Clients saved an average of 12.5% on market prices and thousands of hours by using Markit's unique solution to manage, centralize, and streamline their IT purchasing
- Skilled to carry and hit quota incorporating complex sales cycles in a competitive B2B IT market
- Responsible for B2B marketing with partners
Sales Coordinator
MARKIT FINLAND
01.2019 - 06.2020
- Creating branding communications to establish e-kanava as Markit
- Opening and Expanding collaboration with key partners to drive new business and better profits
- Challenging existing processes, establishing new workarounds
- Building the base to start selling Markit B2B IT purchasing solution in Finland
KAM
APSIS
08.2018 - 10.2018
- Driving the growth and satisfaction of Apsis B2B marketing automation accounts
- Planning of client marketing automation journey with creative input
Customer Success Manager
WEFITTER
03.2018 - 07.2018
- HealthTech Startup growth, new business & brand visibility development actions for corporate wellness SaaS. Go To Market strategy creation and execution for Finland, brand marketing content creation and editing, blog posts writing, market analysis, prospecting from the scratch and sales process automation with HubSpot.
Global Customer and Sales Support Manager
HP INC.
08.2013 - 03.2018
- Operating the commercial architecture behind HP B2B Direct catalogs online for local and global Enterprise clients
- Responsible for efficient, lean, customer-friendly eCommerce solutions in highly complex global settings
- Training users in the B2B portal usage, Driving catalog setup & maintenance in line with sales requirements and product life cycle management, Executing client-specific projects in a fast-paced environment.
Education
Social and Cultural Anthropology
UNED
05.2025
Bachelor's degree - Tourism Management
Laurea AMK
12.2010
Skills
- AWS certified solution architect associate
- Cloud computing
- Complex solution sales
- Strategic selling
- Customer relationship management
- Goals and performance
- Sales expertise
- New business opportunities
LANGUAGES
Finnish Proficient (C2)
English Proficient (C2)
Spanish Advanced (C1)
Swedish Intermediate (B1)
Hobbies and Interests
Reading, holistic wellbeing, gym, yoga, travelling and cultural anthropology
Certification
AWS Certified Solutions Architect - Associate
AWS Certified Cloud Practitioner
Timeline
Greenfield Account Executive
AWS
08.2022 - 12.2024
Account Manager
MARKIT FINLAND
06.2020 - 08.2022
Sales Coordinator
MARKIT FINLAND
01.2019 - 06.2020
KAM
APSIS
08.2018 - 10.2018
Customer Success Manager
WEFITTER
03.2018 - 07.2018
Global Customer and Sales Support Manager
HP INC.
08.2013 - 03.2018
Social and Cultural Anthropology
UNED
Bachelor's degree - Tourism Management
Laurea AMK
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