Stefano Sereno

Reporting directly to the Retail Director Europe with responsibility for strategy, management & operations at Full price, Outlet & Department Store channels for Damat, D'S and Damat Tween Brands based in HQ.

• Responsible for the ECI Channel for a total of 20 points of sale located in the Catalonia-Levante - South & Islands
• Formulate fruitful business development strategies to ensure long-term success-Set standards and objectives for different stores and departments
• Optimize and oversee operations to ensure efficiency-Lead a team of store managers towards effective collaboration and attainment of goals
• Undertake sound financial management to ensure Stores are profitable and stay within budget-Ensure compliance with company's policies and operational guidelines
• Deal with problems by providing creative and practical solutions-Evaluate performance using key metrics and address issues to improve It
• Outlets belonging of the McArthurGlen Group and Neinver: Develop an area plan - plan the use of budget, assign Target to SM and define incentives -Give impetus to the development of the customer portfolio -Strengthen and develop commercial partnerships.

• To be responsible for overall 18 Store sales performance and profitability in 11 World Country of retail network by overseeing and aligning the sales, people, communication and operational strategies FCH & Direct Stores
• Communicate and shared with all departments ( HR, Retail, Buying, VM, Marketing, Logistics, E-commerce, etc.) to ensure all stores operation are achieved.
• Ensure high standard levels for customer service, quality and safety with analyze sales figures and forecast future sales volumes in order to maximize profits whilst minimizing costs
• Establish and maintain good relationships both with Retail Management and Local Landlords through building local operations shares
• Manage and control data analysis; monitoring detailed sales and stock for each store
• Recruit, manage and motivate the Store's team to maintain high standard levels of performance increasing and ensuring efficiency
• Help Desk Cegid-Y2

• Develop business strategies & P&L
• Ensure high levels of customers satisfaction through excellent service & CRM
• Merchandising and strategic planning buying
• Meet Team sales goals by training, motivating, mentoring and providing feedback
• Conduct personnel performance appraisals to assess training needs / build career
• HR Country support
• Marketing - Event planner - Social media
• Be a shining example of well behavior and high performance in Maison LVMH

• Sales development & business target
• Buying & Merchandising
• Benchmark - Figures
• Communications & PR
• New opening & Retail trainer Europe
• Team driver of 10 Head
• Sale development & CRM
• Cash & Fiscal reporting
• kpi & P&L
• Retail product trainer
• Buying & Merchandising
• Country HR support
• Retail operations - Policy & Procedure
• Visual merchandising
• Maintenance & Procurement

• Flagship Store Full Price / Outlet
• Team driver of 10 Head
• Sale development & CRM
• Cash & Fiscal reporting
• kpi & P&L
• Retail product trainer
• Buying & Merchandising

• Sales development & Team driver of 6 Head
• Customer service & CRM
• Buying & Merchandising
• Retail floor operations
• Visual merchandising
• Leather good specialist at Max Mara Headquarter Campus Maramotti

• Sales & CRM
• Administration & Accounting
• Stock