SUMITA MAZUMDER

Responsible for selecting and managing a curated portfolio of over 30 sustainable fashion brands to ensure a commercially viable product assortment. Led the buying strategy, supplier negotiations, stock planning, and retail execution to deliver a compelling customer experience while maximizing sales and profitability.

• Boosted sales by curating brand selection and overseeing promotional events
• Identified market opportunities and led successful onboarding of new brands into the retail assortment, aligning with consumer trends and seasonal demands.
• Optimised merchandise display to improved store aesthetics and customer experience.
• Developed strong relationships with suppliers
• Managed stock levels effectively, reducing out-of-season inventory hold-ups.
• Conducted regular performance reviews, fostering a culture of continuous improvement amongst team members.

Supported the buying team in the procurement and management of grocery products. Assisted with daily stock tracking to ensure timely product availability across 160 stores in Ireland.

• Supporting the buying team in maintaining all contract and product data records
• Documenting purchases, pricing structures, supplier information and producing reports outlining key metrics.
• Analysing costs, quality metrics and delivery times to help make the best purchasing decisions.

Boosted sales and customer retention through an impeccable service and personalised styling advice.

• Created an engaging and emotional client experience, establishing profitable and lasting relationships
• Developed top clients while acquiring new ones thanks to a flawless client service and strong interpersonal skills
• Updated e-commerce platform to expand business scope

Consistently met sales target and delivered excellent customer service working in a collaborative environment to satisfy a diverse and international clientele.

• Provided high level of service, exceeding sales targets and meeting KPIs
• Demonstrated extensive product knowledge and understanding of the brand DNA
• Successfully promoted brand campaigns and loyalty schemes
• Delivered outstanding customer experiences through attentive care and faultless service.

Supported the assigned accounts driving sales, demonstrating adaptability and problem solving skills.

• Efficiently managed key accounts through sales analysis and revenue monitoring
• Mastered the sale process: quotation, order registration, shipping and billing
• Tracked sales activities in company CRM system and regularly updated account information
• Monitored accounts payable and receivable statuses, keeping financial records up-to-date
• Participated in regular training to maintain up-to-date knowledge on company products and policies

Drove sales in a multi-brand showroom expanding the business internationally.

• Acquired new customers in the Middle East and Russia markets
• Confidently styled the collection based on client's understanding
• Prepared and closed showroom sales independently
• Successfully coordinated press events
• Coordinated styling shoots, organising photographer, liaising with model agencies and organizing sample inventory