Weilin Lo
Milano
Summary
I am a young professional with a blend of expertise in both fashion design and luxury business, connecting seamlessly creative artistry and business acumen. I bring innovative and trendsetting approaches, with a deep understanding of the luxury market. My track record includes contributing to the successful growth of a start-up fashion company.
Overview
2
2
years of professional experience
1
1
Certification
Work History
E-Commerce Marketing Intern
Tambù SRL
04.2022 - 09.2022
- Helped with planning and hosting of marketing events, scheduled social media postings to advertise products and generate site traffic and followers.
- Assisted in creating written, video and image content for marketing channels to optimize customer experience that increased Time on Site.
- Sat with marketing team members to learn new tasks and determine best tactics for solving challenges that increased working efficiency.
- Organized and monitored the inventory and made report to the logistic team.
E-commerce & General Manager
Shanghai Tianfu Children's Wear Co . LTD
08.2019 - 01.2021
- Managed 3 e-commerce platforms and official website with updates on a day-to-day basis to track product performance.
- Tracked delivery performance and customer services online and offline, increased and enhanced customer base.
- Developed and implemented strategies to improv communication between all departments and increase sales by 38% in the first 2 months.
- Collection selection based on sales reports and competitor analysis, worked closely with retail team, e-commerce team and inventory to solve critical issues.
Assistant Fashion Designer Intern
Hangzhou Haoyi Clothing Co. LTD
03.2017 - 08.2017
- Researched seasonal trends, colors and raw materials to focus on needs of customers.
- Selected fabrics, patterns and trims to use in final designs and meet desired aesthetics and quality standards.
- Worked with photographers and stylists to showcase products for optimal visibility and to enhance brand image.
- Provided a more complete customer experience B2B & B2C with high quality customer service, resulting in higher customer satisfaction and increase of sales.
Education
Master of Arts - Luxury Business
Polimoda
Florence12.2021
Bachelor of Arts - Fashion Design
Raffles Design Institute Shanghai
Shanghai06.2018
Skills
- Luxury lifestyle
- Craftsmanship
- CRM
- Time management
- Organization
- Teamwork
- Creative problem solving
- Fashion design & styling
- Textiles
- Trend analysis
- Business Analysis
- Digital Marketing
- Data analysis
- Merchandising
- Sustainable development
- Adobe Illustrator
- Adobe Photoshop
- Adobe InDesign
- Microsoft Excel
- Microsoft PowerPoint
Certification
CELI 3 (B2 Level) - 2020
- CELI 3 (B2 Level) - 2020
Languages
Chinese (Mandarin)
Bilingual or Proficient (C2)
English
Advanced (C1)
Italian
Upper intermediate (B2)
Japanese
Elementary (A2)
Timeline
E-Commerce Marketing Intern
Tambù SRL
04.2022 - 09.2022
E-commerce & General Manager
Shanghai Tianfu Children's Wear Co . LTD
08.2019 - 01.2021
Assistant Fashion Designer Intern
Hangzhou Haoyi Clothing Co. LTD
03.2017 - 08.2017
Master of Arts - Luxury Business
Polimoda
Bachelor of Arts - Fashion Design
Raffles Design Institute Shanghai
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